Christian Apparel on a Mission

Our Story

We believe small talk can open up big possibilities

We've talked to so many Christians who say that they know they are supposed to share Christ with others, but stay silent.....Not because they don't believe, but because they fear rejection, getting tongue tied or they just have a shy personality. Everyday moments like working out, running errands, or at our job give us the possibility of sharing the good news. Out of this mission to share the power of the cross, Life Unashamed apparel was born. No matter where you are, our products are designed to spark conversations. And when someone asks, "what's Life Unashamed?", it’s your chance to to plant seeds. Every purchase includes 10 very brief 1 or 2 sentence responses that allow you to share your faith in a comfortable, non-confrontational way. The Bible instructs us to share Christ with the world and not to be ashamed of the gospel. It's up to us to start the conversation and let God do the rest.

Be ready to share, your way

In a world that has so much hurt and darkness, we can share a light from which darkness cannot hide. Life Unashamed apparel also serves as a reminder to us about how we are to behave in the world. There is no worse feeling than when someone you know finds out you are a Christian and says, "Oh I didn't know that". Being in the world is different than being of the world. Live Unashamed.....

“Once I figured out the difference between knowing there is a God and truly knowing God, my life totally changed. For the first time, I had real hope. ”

(Optional follow-up: Do you know the difference?)

“It stands for the best thing that ever happened to me — realizing God loves me and sent Jesus to forgive me. It changed my life.”

(Optional follow-up: Do you know Him too?)

“I used to think that being a Christian was about rules, and it turned me off. But when I realized it was about being forgiven, it changed my life.”

(Optional follow-up: Have you ever had the same thought?)

“For me, Life Unashamed means I don’t have to carry my past anymore. Jesus died and rose again so I could have a new start, and I have peace that I never thought possible, even when life gets hard.”

(Optional follow-up: Life can be hard when you have a past you’re not proud of.)

“It’s a reminder that we’ve all messed up, but God didn’t leave us stuck. Jesus paid the price for our sin and offers us forgiveness — no strings attached.”

(Optional follow-up: He lets us leave the past in the past.)

If you memorize just one response, make it this one.

If you get nervous or tongue-tied, keep it simple. Here’s what to say:

It’s a Christian clothing brand.

Have you ever heard of it?

(Just that simple response can get a conversation started. They may say, "no, what's it mean?", or, respond with just "no"...BUT they will respond! That allows you to say something like, "yeah, I used to be a totally different person, but forgiveness changed my life" (or the cross changed my life) What's the worst that can happen?.... they say "oh ok" and walk away...best case, they engage in conversation. Either way, it's a win for Christ!

A wearable reminder to temper your actions

There’s an old saying that Christians aren’t perfect — just forgiven. Yet it’s also important to remember that people notice how you act, whether you’re having a great day or one of your worst. Whenever you throw on your favorite Life Unashamed attire, think of it as an added layer of accountability to live by the word of God.

Ready to live Life Unashamed?

Faith is always in fashion, and our quality-crafted products
are designed for enduring style and comfort.

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